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Sobha Realty secures land for US and Australia expansion

October 6, 2026•By Staff Report
Sobha Realty secures land for US and Australia expansion

Sobha Realty has commenced operations in the United States and Australia, securing land for its initial residential projects in North Dallas, Texas, and Southeast Queensland.

In the United States, the company plans single-family home communities in Celina and Frisco within the Dallas–Fort Worth metropolitan area. In Australia, it has acquired sites in Brisbane and on the Gold Coast. Both programmes will be supported by company equity and local financing, with projects tailored to local market requirements.

PNC Menon, Founder of Sobha Group, said, “Our expansion into the United States and Australia reflects a long-term commitment to building an international business grounded in quality and trust. Over five decades, we have developed a discipline that places responsibility for the finished product at the heart of every decision. As we enter these markets, our priority is to apply that experience with a clear understanding of local needs.”

In U.S, Sobha Realty has secured land in Celina and Frisco and plans a phased programme of single-family homes. Sales in its first Celina community are expected to begin in 2027, funded through company equity and local lending. The initial Celina development will feature larger homes on generous lots, followed by a broader community of family homes. Work on the Frisco site is expected to begin in 2027.The company is also evaluating opportunities in Austin, Houston and other Dallas–Fort Worth submarkets, as well as longer-term opportunities in Nashville, Phoenix and Florida.

Ravi Menon, Chairman of Sobha Group, said, “The United States and Australia are important markets in Sobha’s next phase of growth. Our strategy is to establish a focused presence in locations with strong housing demand and build scale through disciplined investment and phased delivery.”

In Australia, Sobha Realty has acquired two sites in Southeast Queensland, in Brisbane and on the Gold Coast. A development application for the Fortitude Valley site is planned within the next month, with construction on both projects expected to begin in mid-2027, subject to approvals. The projects are being developed around Australian buyers and local market conditions, with Sobha Realty partnering with Australian tier-one builders, architects and consultants.

Francis Alfred, Managing Director of Sobha Realty, said, “Our entry into these markets begins with understanding how people want to live and translating those needs into homes that combine thoughtful design, innovation and the quality associated with Sobha.”

The initial projects will be delivered with local partners, while Sobha Realty intends over time to introduce elements of its Backward Integration model, including factory-built components and advanced construction technologies, into both markets.

The expansion builds on Sobha Realty’s Dubai delivery programme, with more than 6,000 homes planned for handover in 2026 across communities including Sobha Hartland, Sobha Hartland II, Sobha Reserve, Sobha One and Verde by Sobha.

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