Equity plans global expansion following Dh5bn sales

Equity, a Dubai-based real estate brokerage, plans to become a global real estate company as it charts an ambitious growth plan, after recording Dh5 billion worth of sale in the last two years with a team of around 100 property brokers, a top official told Gulf Property.

“With a strong base in Dubai and another in Abu Dhabi, we are planning to open operations in two international markets including one in Turkey this year,” Emrah Yar, Founder and Chief Executive of Equity, told Gulf Property in an exclusive interview.

Established in August 2024, Equity has emerged as a leading property broker in the UAE with 120 employees, including 100 brokers who bring in a large pool of investment into real estate sector that is driving the UAE economy to a large extent.

“I built Equity on one thing above all: the best service. Everything we've achieved in two years, the sales, the recognition, the people who've chosen to build their careers here, comes back to that. And we're only getting started,” he says.

“As we grow our business, we are also planning to start a real estate development arm – to enter into property development. Since we are reasonably good in selling properties, it makes a good business case for establishing our own development arm.”

The company this month celebrates its second anniversary with more than Dh5 billion in property sales and continued expansion across some of Dubai’s most competitive real estate segments. With a 5 percent average sales commission, this could potentially translate to a whopping Dh250 million earnings for Equity and its brokers – who split the commission with the company. Even with a 50:50 split between brokers and the company, Equity could have made Dh125 million through commissions and fees in two years – making it one of the most efficient real estate brokers in Dubai.

Emrah Yar said, the company recorded 35 percent growth in the first half of 2026 – despite the regional uncertainty. However, when compared to June 2025, its growth has been 52.17 percent. It is one of the rare businesses that hires professionals during the regional uncertainty.

“Dubai’s market fundamentals remain strong. That’s why investors will continue to invest in Dubai regardless of challenges. Even during this period, the country remains safe and we have been doing business as usual,” he says. “However, people far away think otherwise. We expect the market to continue grow and I don’t think the price is going to go down in the next three to five years.”

Over the past two years, the company has more than doubled the size of its office to accommodate its rapidly growing team, reflecting the continued demand for its client-focused approach and market expertise.

Among its key milestones was the record-breaking sale of the full Eden House The Park building in Al Wasl, closed by founder and CEO Emrah Yar, alongside a record commercial price-per-square-foot transaction at Boulevard Plaza Tower 2. Equity has also established a particularly strong presence in Downtown Dubai and Business Bay, where the company has transacted more than Dh1.5 billion in property sales.

The company’s growth comes at a time when Dubai continues to strengthen its position as one of the world’s leading real estate markets. Equity has benefited from sustained demand across luxury residential, commercial and off-plan property, while maintaining a strong focus on personalised service and expert market advice.

As the company enters its third year, Equity remains focused on strengthening its position in Dubai while building the foundations for its next phase of growth. With a growing team, an expanding client base and more than Dh5 billion in completed property sales, the company is positioning itself for continued growth both within the UAE and internationally. Ends.